How to sell digital products online in Kenya | NipeDigital

When you want to sell digital products, the first thing that comes to mind is eBooks. However, there are several other digital products that you can create and make money. Today we are going to focus on the digital downloadable. The examples include eBooks, templates, house plans, graphic designs, audio files and video files. When I was starting out, the only options that were available were the likes of Amazon and Etsy but I had a different kind of target audience. Most of which didn’t have the luxury of credit/debit cards to help checkout. This always gave me a hard time since the available easy options for payment in Kenya includes the likes of Mpesa. Good news the hurdle is no more thanks to NipeDigital.

NipeDigital is a digital products marketplace where buyers and sellers meet. It was meant to create a more Africa-friendly platform with the focus on new creators and African talents to find a platform for them to sell their content and make money without getting lost in the jungle of the multinational giants such as Amazon.

How to sell digital products online on NipeDigital

It is easy to start selling on Nipedigital. All you need is to register as a NipeDigital vendor on the site by filling a quick form. You will be requested to provide your name, contact details and a name for your shop. As a vendor, you are provided a shop of your own within NipeDigital. You will have a unique link address where you can send people to during your personal marketing. Your shop allows you to list several products and someone can visit your shop to go through your collection before purchasing from you. But don’t be worried if you only have 1 product or intend to create just 1. You still get to enjoy the same privileges. As you grow you will learn how to legally use other people’s products to make money by listing them as your own.

Once your registration process is successful, you can then add your product and add as much information as possible. A good summary and description is your opportunity to convince the buyer that your product will fix their problem or help them achieve their goal. This is your sales person 24/7/365 so do justice to ensure that whoever lands on your page doesn’t walk away without buying.

Advantages of NipeDigital

Works 24/7

You get the ability to make money while you sleep. The website is on 24 hours a day so you’re in business all through without stress. Nothing feels good like waking up to a notification of a sale in the middle of the night.

Ease of transaction and wide payment options

It includes Visa, MasterCard, Mpesa, Airtel money, etc. your buyers can purchase using their most convenient means. This includes mpesa which prompts your customer to input the pin number to authorize the transaction without cramming paybill numbers.

An affiliate program to promote the sell digital products

There is an affiliate program to help spread your products further. Having a team of sales people ready to promote your product is one of the best news you can ever be told of. You don’t need to build your team and incur extra costs. To maximize on the revenue you make, you can become an affiliate as well and use your link to spread word on your product. This helps you to earn up to 90% of the sale.

A personal dashboard to see analytics

Each Vendor has a personal dashboard once they log in. all the details pertaining their shop and products can be seen there. This includes, analytics, visits to your shop or products, total sales, available balance, reports and history of sales. Etc.

Ease of sharing

With a one-time click, your audience can easily share your product without necessarily copying and pasting link addresses to other social media platforms. This helps your support network or satisfied clients to spread word about your product easily without having to become an affiliate.

Email alerts over important notifications

Once your shop is published, you will start receiving important communication. When you have published your product as well you will start receiving important notifications such as sale made or enquiry. This helps you act on what needs your attention or give you a reason to work even harder as you celebrate sales.

Easy withdrawal process

Withdrawals take up to 3 working days to be processed. Once you have requested withdrawal it will be processed to be sent to mpesa, paypal or bank account of choice.

Low commissions

While selling digital goods different platforms charge different rates. They take a portion of your sale usually as a percentage or sometimes a fixed charge. While some charge as high as 75% to sell in their platforms, NipeDigital charges 10%. It’s important to note that the charges are necessary considering that the platform also pays bills and their sole business is providing you that service.

Free marketing provided by NipeDigital that you can add to yours

NipeDigital offers free promotion to its vendors by spreading word and from time to time randomly promoting individual products. Through high rankings on Google as well, you are guaranteed of visibility of your products through good SEO practices that enhance organic visibility.

Charges when you sell digital goods on NipeDigital

There are a few charges that you incur when you sell digital goods on NipeDigital. They are as below;

  1. Digital Tax: This is applied across all products in the platform in line with the regulations on all digital goods sold within Kenya. The tax is 1.5%.
  2. Management fees: this is what helps the company to run and keep the marketplace going. The costs are discounted and expected to remain that way to ensure that you achieve peace of mind as you grow your online business. The cost is 10%
  3. The final cost is the Affiliate cost. Our affiliates make 30% of every sale they help close. This only applies to sales made through the affiliate links. To maximize on what you earn, we advise you use your affiliate link to push the product on your end. This enables you to earn 90% of the revenue less the tax. You can use the same NipeDigital affiliate account to promote others and earn as they also sell digital products. You can however request to have your product removed from the Affiliate program. This minimizes your ability to make more money using leverage.

Conclusion as you start to sell digital products

In conclusion, to sell digital products you stand the benefit of not worrying about inventory or restocking. Therefore, taking advantage of all the available channels to help your product reach more people is an option worth pursuing. With the ease to buy from wherever your audience is across the world, the sky is the only limit.

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